Reverse Stock Splits: Good or Bad for Shareholders? - Cabot Wealth Network

Reverse Stock Splits: Good or Bad for Shareholders?

Reverse Stock Splits: Good or Bad for Shareholders?

The Pace of Reverse Stock Splits Has Picked Up in Recent Years. But Are They Good for Investors?

The reverse stock split trend continues. Through the first eight months of 2021, my quick count (by no means exhaustive!) came up with 48 reverse stock splits. I found that most of the reverse stock splits were in small biotech stocks, followed by technology, then energy.

The splits in energy aren’t unexpected, as after vast expansion in the industry, low oil prices (until recently) sent many fortunes reeling. And the biotech and technology companies were mostly cheap stocks with shaky fundamentals, or companies like Frontier Communications that have run into some misery. As well, the biotechs are mostly a speculative bunch with the need to burn cash at a rapid rate, so I can’t say I was too surprised to see the abundance of their reverse stock splits.

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Most of the time, these reverse stock splits are not good for investors. And with such an escalation in reverse stock splits, I thought it might be time to review the good and the bad aspects of reverse stock splits in case you own shares in a company that just executed or are contemplating executing a reverse split.

What is a Reverse Stock Split?

Simply put, reverse stock splits occur when a company decides to reduce the number of its shares that are publicly traded.

For example, let’s say you own 100 shares in Cute Dogs USA, and they are trading at $2 per share each. So, your total shares are worth $200 (100 x $2 each). If Cute Dogs decides to do a 1:2 reverse split, that means you will now own 50 shares, trading at $4 each. Your investment is still worth $200, but the stock’s price is double what it was. Earnings per share are also now doubled.

That sounds good, right? Well, not so fast …

Why Would a Company Reverse-Split its Shares?

Investors have been trained by Wall Street to expect companies to split their stock, by adding to—not deducting from—their share count. And generally, those kinds of stock splits are good news.

But that’s usually not the case with reverse stock splits. In fact—with a few rare exceptions—reverse stock splits are bad news for investors. Here’s why:

The number one reason for a reverse split is because the stock exchanges—like the NYSE or Nasdaq—set minimum price requirements for shares that trade on their exchanges. And when a company’s shares decline to near—or below—that level, the easiest way to stay in compliance with the exchange is to reduce the number of outstanding shares so that the price of the individual shares—like magic—automatically rises. And when that happens, the company’s shares can remain trading on the exchange.

Of course, while the shares may get an initial boost, don’t expect it to last. If a company’s fortunes—and shares—have been waning, savvy investors will see the reverse split as a big red flag and continue selling, sending the share price back down.

Most—although not all—reverse splits are seen in small penny stocks that have not been able to attain steady profitability and create value for their shareholders. I found that was the case in most of the biotechs’ recent reverse stock splits. Many are on the verge of bankruptcy, and they use a reverse split as a last-ditch effort to revive their failing fortunes.

But sometimes, companies will affect a split so that their shares trade higher, with the intention of making them more attractive to mainstream investors and/or to ease the way to listing on a national exchange.

Here are some examples of reverse stock splits in the last few years:

Xerox (XRX) June 15, 2017: 1 for 4

With a 1-to-4 split, Xerox (XRX) has been one of several recent reverse stock splits.

Frontier Communications (FTR) July 10, 2017: 1 for 15

DryShips (DRYS) July 21, 2017: 1 for 7

Staffing 360 Solutions (STAF) January 4, 2018: 1 for 5

Harte-Hanks (HHS) February 1, 2018: 1 for 10

This reverse stock split, with HHS, didn't work.

Researchers at the Stern School of Business at NYU and Emory University looked at more than 40 years of data, from 1962 to 2001, and found that of the 1,600 reverse splits, shares underperformed their non-split peers by 15.6% in the first year following the split, 36% in the second year and 54% in the third year.

I read an article from Bill Mathews, editor of The Cheap Investorand one of our contributors to our Wall Street’s Best Digest, which gave a good example of a recent reverse split that didn’t turn out well. Here’s a brief excerpt:

“I was talking with a friend about a stock that he had bought at $1 per share. Shortly after he bought, the price fell to $0.50. A few months later, he received notice that the company was planning to implement a 1-for-10 reverse stock split. He was wondering if that reverse stock split was a good or bad thing.

“According to the company’s press release, the reverse stock split of 1 for 10 would bring the stock price up to $5 per share, and that would prevent the stock from being delisted from the Nasdaq.

“I ran into my friend a few weeks ago and asked about the stock. The stock, which was selling at $5.00 after the reverse, is now selling at $1.25 and he is down 88%.

“In this case, the stock moving from $0.50 to $5.00 overnight was just an accounting ploy. The company still had very shaky fundamentals. Savvy institutional investors won’t invest in the stock just because its price suddenly soared, and it will have a hard time raising capital if its balance sheet is poor. Shorters, who follow reverse stock splits and target those stocks, began to put pressure on the stock price, sending it tumbling. As selling pushed the price downward, other investors panicked and sold, causing the price to plummet even lower. As my friend discovered, a reverse stock split is normally not good news for shareholders.”

But when Xerox (XRX) split its stock 4:1 in June 2017 (chart above), the scenario looked much different. Our contributor, Ian Wyatt, editor of High Yield Wealth, wrote, “So why did Xerox bother with a reverse stock split if investor wealth remains unchanged? Visibility is the answer. Many institutional investors—mutual funds in particular—ignore stocks priced in single digits. Many investment firms ignore these stocks as well. Xerox is trying to raise its profile with its reverse-stock split.

“We’re agnostic on the reverse stock split. It could raise Xerox’s standing among institutional investors and research analysts. It could also lower Xerox’s standing among other investors. Some investors are repelled by reverse stock split. They view a reverse stock split as an insincere strategy for raising the share price. Financial performance ultimately determines value and price in the long run.”

The shares of Xerox did go up for a while following the split, but fell back, and since the company’s announcement of a merger with Fujifilm, shareholders have filed various lawsuits, dragging the share price further down.

Reverse Splits Aren’t All Bad

Sometimes companies decide to reverse split their shares just because they want to offer their shares at reasonable prices to attract new shareholders. There are examples of stocks that have prospered after doing so, including Citigroup (C). Citi probably had the most famous reverse split—a 1 for 10 reverse split in May 2011. Citi became a $40 stock and is now trading at $71. The split was billed as “returning value to the shareholders.” The company had already survived the financial meltdown, and had begun paying a dividend, so investors thought it probably couldn’t get any worse. And they were right!

Other companies like AIG (AIG) and Motorola (MSI) have endured—and prospered—after a reverse stock split.

You can see that these firms that not only survived but prospered were fairly large and well-known businesses. And most studies have confirmed that firm size is very important in the determination of successful reverse stock splits, along with operating and price performance prior to the split, and, of course, market volatility.

I think you can conclude that, to be on the safe and conservative side of investing, if one of your holdings announces a reverse stock split, and it is a struggling, small company, you might do well to cut your losses. However, if it falls into the category of a well-run company, you can investigate a bit more to see if dumping your shares is the prudent thing to do.

Bill Mathews adds, “If a stock in your portfolio announces a reverse stock split, take a good look. If its fundamentals aren’t healthy, you might be better selling your shares. If you really like the stock, chances are good that you can buy back those shares at a much lower price several months down the road.”

Just remember, most companies that execute reverse stock splits falter, and many don’t survive. This is speculative investing, so make sure you do your homework.

Have you ever invested in a company that subsequently performed a reverse stock split? How did it affect the stock price going forward?

Nancy Zambell

Secure Your Financial Freedom

Nancy Zambell, Chief Analyst of the Financial Freedom Federation, has spent more than 30 years helping investors navigate the minefields of the financial industry. Nancy's book, Make Money Buying & Selling Stocks is an introduction for new investors and a reminder for experienced investors on how to profit in the stock market.

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*This post has been updated from an original version, published in 2017.


  • Nancy Z.

    I would say, in most cases, probably not. That would most likely just prolong investor pain. It could indicate a last-ditch effort to remain listed on an exchange, but would most likely not result in a great outcome for the investors. Thank you for commenting!

  • Investor F.

    Interest dissertation on the pros & cons of reverse splits. I bought HOV in 2014, because I thought the housing market would improve & the price would appreciate – it hasn’t. Since 2016 HOV has traded in the $1-3 range, much of that under $2. So why hasn’t HOV had a rev. split to keep itself on the NYSE??
    btw, I still (optimistically) hold some FTR and XRX.

    • Nancy Z.

      Hi; thanks for commenting! HOV hasn’t participated in the recovery of home building stocks, and most analysts are currently rating it a ‘hold’. I don’t know if a reverse split would help the company. Here’s a link to HOV’s Q1 discussion; I hope you find it helpful!

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